Should you focus on the design of your app or its function? Where should you invest more of your time and energy?
Choosing the right option may seem like walking on a tight rope. You have to strike the right balance. Putting more weight on any one side may cause you to slip and fall. If you focus more on functionality and less on design, the user may simply shut down the app even before exploring the functionalities. People use apps for convenience, not to brainstorm.
Similarly, if you focus more on design and less on functionality, the app may appear attractive at first, but it won’t be able to hold the user for long. Soon the user will get bored of the shallow app and stop using it. In the infographic below we focus on key factors to carefully consider before putting your weight on either side.